ICT, declining role of CCO forcing redefinition of knowledge work

The maturation and proliferation of information and communications technology (ICT) is upending the concept of knowledge work. During the late Industrial Age, knowledge work meant working Monday through Friday 8-5 in a commute-in office. If a knowledge worker made the commute and showed up every workday, 8 hours a day, 40 hours a week — ipso facto they were performing knowledge work. As Dave Rolston wrote in his 2013 eBook Four Dead Kings at Work, these strictures of time and place are breaking down.

In the process, that collapse is forcing a redefinition of knowledge work to mean, well, work and specifically the work product — and not a daily trip to appear at a centralized commuter office (CCO). After all, that daily commute adds no intrinsic value and in fact extracts significant personal cost from knowledge workers that can reduce their morale and interest in what really counts – their work projects.

The current time is one of transition away from Rolston’s dying kings of the traditional workplace. Take, for example, the growing buzz on workplace flexibility and telework or virtual/remote work. It represents a shift away from the CCO and illustrates the tension between the traditional CCO and new, emerging ways of performing knowledge work beyond the CCO.

The CCO took many decades to be established and knowledge organizations have invested enormous sums in them. So even though ICT has effectively obsoleted them by distributing knowledge work outside the CCO, they won’t disappear overnight. But their role will fade as time goes on. In the meantime, a new definition of knowledge work will be formed that is independent of the CCO.

“Telework” is outdated in age of location independent work

There are still a remarkable number of offices filled with modern-thinking people, trying to solve modern day issues that look like they were constructed in 1984. And while I love nostalgia as much as anyone, you don’t see Google and Facebook flaunting photos of high, padded cubicle walls and flourescent lights. Why? Because they want the most out-of-the-box, creative and collaborative employees working on their future-thinking initiatives.One of the biggest barriers I face in my work, promoting workplace flexibility, is the notion that employers think I’m talking about sending everyone to work from home. Again, “telework”, a term coined in the 70’s is also antiquated. It is in fact rooted in the notion that you have to be anchored somewhere to work, which is just not the way your average employee operates in 2015.

Source: Transforming the Workplace | Calgary Economic Development

Robyn Bews nails the transformation that’s taking place in how knowledge work gets done. She makes a key point I discuss in my book Last Rush Hour: the terms “telework” and “telecommuting” are based on the Industrial Age notion that knowledge work must be performed in what I term “centralized commuter offices” or CCOs for short. Under this outdated paradigm, “tele”working in another location is the exception rather than the rule.